How Can Digital Marketing Improve ROI and Sales?

by David Gersh, January 22, 2020 Sometimes, it becomes impossible to figure out whether or not your digital marketing spend is even worth it. You invest time and money in various digital marketing campaigns, but ultimately really don’t see where it is helping if at all.… Read More

5 Tips to Optimize Your Blog for SEO

by David Gersh, December 23, 2019 Even if you write the best blogs in the world, the chance of someone finding them is greatly reduced if you don’t optimize your posts for SEO. SEO can be a real pain if you don’t have at least a… Read More

5 Business Benefits of Investing In SEO

by David Gersh, December 9, 2019 Businesses and consumers alike are using the internet to perform daily tasks. Everything from sending correspondence to shopping for groceries is done online. This makes it more important than ever to focus on online marketing. Search engine optimization, or SEO,… Read More

What Is Local Search or Local SEO?

by David Gersh, November 25, 2019 Search engine optimization, or SEO, is an online marketing method used to improve rank on search engine result pages, or SERPs. Local SEO uses this same concept but focuses on a specific location. This helps customers find your business among… Read More

Is Digital Marketing Better Than Traditional Ad...

by David Gersh, November 11, 2019 Would you believe me if I told you that the number of people who go online increases every day? Hard to imagine that’s possible considering how engulfed society has already become by the Internet. And yet, there are still newcomers… Read More

Optimizing Mobile Marketing for Small Business ...

by David Gersh, October 18, 2019 The world of online marketing evolves every day, and many of these changes revolve around convenience. This fact is evident in the popularity of mobile devices for online browsing, shopping, social media exchanges, and more. Tablets and cellular phones are… Read More

Top 5 Reasons You Should be Advertising on Face...

by David Gersh, October 4, 2019 Facebook has long been hailed king of the social media platforms. While Twitter and Instagram have impressive numbers, Facebook’s staggering 2.41-billion active monthly user count takes the cake. With so many users actively sharing, posting, liking, and commenting, Facebook is… Read More

Importance of Not Leaving Reviews for Your Own ...

by David Gersh, September 20, 2019 In the world of digital marketing and ecommerce, brand reputation is critical. The reviews customers leave on your social media page, website, and other sites could majorly impact the success of your small business. According to Forbes, 90% of internet… Read More

Email Marketing’s Importance to Your Smal...

by David Gersh, September 6, 2019 As far as online marketing goes, email appears to be the dinosaur of the internet game. However, this marketing MVP is far from retired. Evolving with the internet landscape, email marketing has come a long way from cold contacting leads… Read More

How to Effectively Market Your Small Business o...

by David Gersh, August 20, 2019 Today, social media marketing is no longer optional for small businesses. However, initiating your social media affairs can often be overwhelming. So, here are a few valuable tips for effectively promoting your small business on social networks. Define Your Marketing… Read More