by David Gersh | Apr 10, 2025 | Local Marketing
The ability for people in your neighborhood to easily find your business on the internet matters. However, with artificial intelligence shaping the way people search and how results are delivered, staying visible online has become more challenging than ever. Today’s...
by David Gersh | Mar 20, 2025 | Review Management
Stacy Jo Dixon, a Statista researcher, conducted a survey in December 2020 to analyze how online reviews shape people’s perception of local businesses. She found that local establishments with a high-volume of negative reviews are 92 percent less likely to be...
by David Gersh | Mar 5, 2025 | Video Marketing
Did you know that Amazon spent over 13 billion U.S. dollars on advertisements in 2022? Is it possible for a local business to spend even 0.001% of that amount? In a market where 595,000 small businesses fail each year, local brands must adapt to ever-changing consumer...
by David Gersh | Feb 18, 2025 | Website Development
It’s common knowledge that businesses with websites tend to grow at a faster pace than those without one. This growth can be attributed to the fact that almost 70% of the global population relies on the internet to access necessary information. In developed nations...
by David Gersh | Feb 3, 2025 | Local Marketing
Based on a report published by the U.S. Small Business Administration, a total of 833,979 small businesses closed between March 2021 and March 2022. While this is an example of cash flow issues, inadequate business planning, fierce competition, and the inability to...
