One of the most important and often overlooked aspects of running a successful small business is creating an effective marketing plan. A marketing plan will help guide you in the direction you need to go in order to reach your…
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Ready to take your marketing plan up a notch? As a small business owner, you know that marketing is a business need – not a want – but where do you start? There are countless ways to market your business,…
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As many businesses attempt to navigate the uncertain, unprecedented terrain of the COVID-19 pandemic, it is easy to say that business is far from usual. Many people have had to make drastic changes in their lives in response to the…
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* The Blog Post is originally written by Bernard Marr in Forbes. In the coming months, businesses are going to become more reliant than ever on their digital strategy. Without wanting to sound too alarmist, in many cases it will…
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Small business owners know better than anyone that businesses need to adapt to new marketplace ecosystems and keep growing to do well. While it can be difficult for brick and mortar businesses to keep up with our rapidly changing digital…
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Sometimes, it becomes impossible to figure out whether or not your digital marketing spend is even worth it. You invest time and money in various digital marketing campaigns, but ultimately really don’t see where it is helping if at all.…
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Would you believe me if I told you that the number of people who go online increases every day? Hard to imagine that’s possible considering how engulfed society has already become by the Internet. And yet, there are still newcomers…
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It’s a digital marketing world today, right? So why would a company even bother sending out those direct mail packages in the hopes of garnering business? Isn’t snail mail a thing of the past? You may be surprised; direct mail…
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