Blog
  • Hiring a Digital Marketing Agency

    What Characteristics Should Your Smal...

    by David Gersh, June 10, 2022

    As a small business owner, deciding if it makes more sense to hire your own team, or outsource your marketing function can present a real conundrum. On the one hand, it’s nice to have your own team available in-house, but…

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  • Digital Marketing Strategies

    Digital Marketing Strategies for a Sm...

    by David Gersh, May 6, 2022

    To remain competitive today, even small businesses need to spend some time developing a digital marketing strategy. If you want to increase market share, you need to spend money to make money as the adage goes. However, you don’t have…

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  • Digital Marketing

    Is Digital Marketing a Good Idea for ...

    by David Gersh, October 14, 2021

    The short answer to this question is always a resounding yes! If you want to compete in today’s market, you have to use digital marketing whether it’s to get more customers or to build brand awareness. You have access to…

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  • Digital Marketing

    Is Digital Marketing Affordable for S...

    by David Gersh, September 30, 2021

    With the digital marketplace thriving and expanding every day, online marketing efforts are also growing. For small businesses and start-ups, this begs the question, “Can we afford this?” A more important question might be, “Can we afford not to?” According…

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  • Digital Marketing Scam

    How to Save Your Business from a Digi...

    by David Gersh, August 28, 2021

    The world has gone digital and with it comes the ability to create websites, send e-mails, and even chat online, all under false pretenses. Digital marketing scams seek to accomplish a variety of sordid things, from identity theft to monetary…

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  • Digital Marketing

    What Should You Know About Digital Ma...

    by David Gersh, June 29, 2021

    Just because you have a small marketing budget, doesn’t mean you can’t make the most of your marketing campaigns. Point in fact: digital marketing. Digital marketing isn’t something only the big guys can afford. It is by far the most…

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  • Small Business Digital Marketing During Covid

    Digital Marketing Solutions For Small...

    by David Gersh, May 28, 2021

    The term, “stop the world I want to get off” has never been more meaningful than it has during this pandemic. The endless adaptions businesses have had to make to adhere to changing rules challenge not only your survival as…

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  • Digital Marketing

    5 Common Myths About Digital Marketing

    by David Gersh, April 5, 2021

    Many small businesses suffer by mistaking digital marketing myths for truths. When you follow the wrong path based on digital marketing misconceptions you can limit your growth and minimize your marketing budget ROI. Here are five common myths about digital…

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  • Digital Marketing Trends 2021

    Digital Marketing Trends to Look for ...

    by David Gersh, February 4, 2021

    Digital marketing trends are constantly shifting with the ebbs and flow of the seasonal tides, but 2020 through many business owners for a loop. With 2021 just around the corner, Outreach Digital Marketing believes all advertisers should be prepared to…

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  • Small Business Marketing Plan

    How to Create a Marketing Plan for Yo...

    by David Gersh, October 29, 2020

    One of the most important and often overlooked aspects of running a successful small business is creating an effective marketing plan. A marketing plan will help guide you in the direction you need to go in order to reach your…

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