by David Gersh | Feb 28, 2024 | SEO
Google Search is all about satisfying user intent. Google’s efforts to improve search results have resulted in SERP features such as Knowledge Graph and Featured Snippet. As these SERP features came into being, many webmasters were concerned that they would lose...
by David Gersh | Feb 23, 2024 | Review Management
For small business owners, negative reviews and comments can be discouraging, but they can also be an opportunity for development. By taking strategic actions, you can not only respond to consumer complaints but also improve the reputation of your company and forge...
by David Gersh | Feb 5, 2024 | PPC
Small businesses nowadays face intense competition when it comes to internet advertising in the digital age. Pay-per-click (PPC) advertising is a well-liked and successful strategy to attract relevant visitors to a website, but it strongly depends on clever keyword...