It is more important than ever now to get online reviews on a regular basis. People trust a brand or business with a good online reputation. You can think about it more in terms of a personal referral as consumers often seek out the opinions of others prior to making a buying decision.
More consumers now a days, more than ever, read online reviews regarding local businesses and put full trust into positive online reviews.
By automating the review process, using specialized software, you are able to reach out to your customers after a purchase via text, email or both and make it extremely easy for them to quickly leave your business a review.
In addition, review management software allows you to monitor and respond to any new incoming reviews. Being able to easily interact with your customers on review platforms such as Google, Facebook and Yelp can also help your local search rankings not to mention your conversions.