by David Gersh | Oct 4, 2019 | Social Media Marketing
Facebook has long been hailed king of the social media platforms. While Twitter and Instagram have impressive numbers, Facebook’s staggering 2.41-billion active monthly user count takes the cake. With so many users actively sharing, posting, liking, and commenting,...
by David Gersh | Sep 20, 2019 | Review Management
In the world of digital marketing and ecommerce, brand reputation is critical. The reviews customers leave on your social media page, website, and other sites could majorly impact the success of your small business. According to Forbes, 90% of internet users read...
by David Gersh | Sep 6, 2019 | Email Marketing
As far as online marketing goes, email appears to be the dinosaur of the internet game. However, this marketing MVP is far from retired. Evolving with the internet landscape, email marketing has come a long way from cold contacting leads lists. Consumers now choose to...
by David Gersh | Aug 20, 2019 | Social Media Marketing
Today, social media marketing is no longer optional for small businesses. However, initiating your social media affairs can often be overwhelming. So, here are a few valuable tips for effectively promoting your small business on social networks. Define Your Marketing...
by David Gersh | Aug 5, 2019 | Website Development
At the core of every successful modern business lies a compelling website. The online universe abounds in websites of all types, and the trends and rules seem to be shifting continuously. However, in spite of the perpetual changes, we can summarize some must-have...
by David Gersh | Jul 22, 2019 | Local Marketing
Planning a dinner out? Looking for the closest hardware store? Your phone has all the answers you need much in part, thanks to Google My Business. It doesn’t matter that you’re a small business owner; you’re still a consumer. You know how much you depend on your phone...
by David Gersh | Jul 8, 2019 | Social Media Marketing
Upon the emergence of social media, many small businesses were hoping it would be a passing fancy. But that hasn’t turned out to be true. In fact, according to Buffer’s State of Social 2019 report, 58.8% of marketers felt that social media was very important to their...
by David Gersh | Jun 24, 2019 | SEO
If you’ve been focusing on text-based content to improve your SEO ranking, you might want to start looking into video as well. According to Statista, in 2018, 85% of all internet users in the U.S. watched online video content monthly. As well, it’s not just B2C...
by David Gersh | Jun 10, 2019 | Review Management
Fifty-seven percent of people require at least four stars before they will give a company their business. You start with a single golden review, more people try your product or service, you get more positive online reviews, and you get even more new customers. Or so...
by David Gersh | May 12, 2019 | SEO
Many small businesses create a website and blog without giving much thought to how much web traffic they generate. After all, you’ve got a website so that should be enough, shouldn’t it? Unfortunately, it is not enough. Without website traffic, you are not generating...
