by David Gersh | Feb 28, 2023 | Social Media Marketing
As a small business owner, your Instagram account offers the perfect opportunity to gain brand recognition and attract more followers. It is an excellent growth tool allowing you to reach your ideal audience while also raising brand awareness, establishing social...
by David Gersh | Feb 11, 2023 | SEO
Keyword research is important to local business success. Unfortunately, it is also one of the most challenging aspects of your keyword strategy. This is because to rank above the competition, you can’t just focus on broad, common keywords. You also have to determine...
by David Gersh | Jan 21, 2023 | Review Management
Google reviews have a huge impact on your small business’ digital marketing and local SEO strategy. Connected to your Google Business Profile, Google reviews are used to rate and rank your business in the local search results. Although you probably dread finding...
by David Gersh | Dec 8, 2022 | Marketing
Most of us are over the whole pandemic thing, choosing to pull our heads out of the sand and get on with it. However, as a small business, it pays to understand how changes resulting from the Covid-19 pandemic have changed consumer behaviors. Here we look at how these...
by David Gersh | Nov 23, 2022 | Marketing
Have you been feeling everything you do for your digital marketing of late is destined to fail? If so, it could be because your strategy isn’t as effective as you thought. Here we look at five things that could be hurting your digital marketing strategy with solutions...