by David Gersh | May 28, 2021 | Marketing
The term, “stop the world I want to get off” has never been more meaningful than it has during this pandemic. The endless adaptions businesses have had to make to adhere to changing rules challenge not only your survival as a business, but your sanity as a human...
by David Gersh | Jul 30, 2020 | Social Media Marketing
As a small business owner, there are countless ways to market your business and get it in front of the right customers. One of the most cost-effective ways to do so is through social media. But using social media as a small business goes beyond creating and posting to...
by David Gersh | Jan 22, 2020 | Marketing
Sometimes, it becomes impossible to figure out whether or not your digital marketing spend is even worth it. You invest time and money in various digital marketing campaigns, but ultimately really don’t see where it is helping if at all. The bottom line is that trying...
by David Gersh | Jul 8, 2019 | Social Media Marketing
Upon the emergence of social media, many small businesses were hoping it would be a passing fancy. But that hasn’t turned out to be true. In fact, according to Buffer’s State of Social 2019 report, 58.8% of marketers felt that social media was very important to their...