Optimizing Mobile Marketing for Small Business Owners

Optimizing Mobile Marketing for Small Business Owners

The world of online marketing evolves every day, and many of these changes revolve around convenience. This fact is evident in the popularity of mobile devices for online browsing, shopping, social media exchanges, and more. Tablets and cellular phones are used to do...
How Will Video Help SEO Ranking?

How Will Video Help SEO Ranking?

If you’ve been focusing on text-based content to improve your SEO ranking, you might want to start looking into video as well. According to Statista, in 2018, 85% of all internet users in the U.S. watched online video content monthly. As well, it’s not just B2C...
The Effect of Web Traffic on Websites and Blogs

The Effect of Web Traffic on Websites and Blogs

Many small businesses create a website and blog without giving much thought to how much web traffic they generate. After all, you’ve got a website so that should be enough, shouldn’t it? Unfortunately, it is not enough. Without website traffic, you are not generating...
SEO or PPC: Which is Better for a Small Business?

SEO or PPC: Which is Better for a Small Business?

It can be a little overwhelming for small business owners to find the perfect mix of digital marketing tactics. You have to meet your budget needs while getting the best ROI. You’ve probably heard murmurs (or shouts) about the power of SEO and PPC but are unsure which...
Is SEO Worth It to Small Businesses?

Is SEO Worth It to Small Businesses?

Small business owners rely on exposure, word of mouth, and repeat customers for their annual revenue. Where large corporations can afford paid advertising in print media and television spots, small businesses may not be able to afford these marketing avenues. This is...
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