by David Gersh | May 6, 2022 | Marketing
To remain competitive today, even small businesses need to spend some time developing a digital marketing strategy. If you want to increase market share, you need to spend money to make money as the adage goes. However, you don’t have to break the bank to have a...
by David Gersh | Apr 16, 2022 | Local Marketing
As a service area business, you depend on local customers. As a result, you need to reach your ideal customers at the point they are seeking your service. Today, that means leveraging local SEO strategy to be the first company your prospects see when searching for...
by David Gersh | Apr 1, 2022 | Local Marketing
As a local small business, you depend on your community to support your growth. However, if you don’t take the time to support your community you reduce the opportunities available to you. Creating strong relationships in your community provides you with the access...
by David Gersh | Mar 18, 2022 | Local Marketing
SEO is complicated enough without having to worry about numbers. However, local SEO metrics offer valuable insights that tell you whether your efforts are helping you meet your goals. The question is, exactly what metrics should you be tracking? Here we look at key...
by David Gersh | Mar 4, 2022 | Social Media Marketing
Social media is an excellent, free tool your local business can use to expand your reach. However, you want to make sure you are using effective strategies to see the best results. Here we explain how you can implement a simple, effective social media strategy to grow...