by David Gersh | Sep 14, 2026 | Blog Creation
A Camarillo business owner told us last month that she posts every weekday and gets nothing from it. She was right about the result and wrong about the cause. The posts were fine. The problem is that a local business page reaches a small fraction of its own followers...
by David Gersh | Sep 14, 2026 | Analytics
A Thousand Oaks homeowner is choosing between two contractors on a Tuesday night in October. Both show 4.8 stars. One has reviews from last week; the other’s most recent is from March. That gap decides it, and no amount of averaging fixes it, because the star...