by David Gersh | Apr 17, 2024 | SEO
SEO is a digital marketing necessity for every business. It leverages keywords and phrases throughout your website to attract attention when users perform searches relevant to your small business. However, there is a lot more to “search engine optimization” than...
by David Gersh | Jan 14, 2022 | Local Marketing
Local SEO can be hard to master for small business owners. This is because there are so many factors contributing to a strong SEO strategy. It can be hard to research proper local SEO tactics because you’re likely to run into a lot of conflicting information. It can...
by David Gersh | Jul 30, 2020 | Social Media Marketing
As a small business owner, there are countless ways to market your business and get it in front of the right customers. One of the most cost-effective ways to do so is through social media. But using social media as a small business goes beyond creating and posting to...
by David Gersh | Sep 20, 2019 | Review Management
In the world of digital marketing and ecommerce, brand reputation is critical. The reviews customers leave on your social media page, website, and other sites could majorly impact the success of your small business. According to Forbes, 90% of internet users read...
by David Gersh | Jun 10, 2019 | Review Management
Fifty-seven percent of people require at least four stars before they will give a company their business. You start with a single golden review, more people try your product or service, you get more positive online reviews, and you get even more new customers. Or so...