by David Gersh | Mar 18, 2022 | Local Marketing
SEO is complicated enough without having to worry about numbers. However, local SEO metrics offer valuable insights that tell you whether your efforts are helping you meet your goals. The question is, exactly what metrics should you be tracking? Here we look at key...
by David Gersh | Feb 2, 2022 | Local Marketing
The decision to purchase an existing business can prove to be very lucrative. However, you want to make sure you start off on the right foot. A big part of establishing yourself as the new owner is introducing yourself to existing clients. However, if you missed...
by David Gersh | Jan 14, 2022 | Local Marketing
Local SEO can be hard to master for small business owners. This is because there are so many factors contributing to a strong SEO strategy. It can be hard to research proper local SEO tactics because you’re likely to run into a lot of conflicting information. It can...
by David Gersh | Dec 30, 2021 | Local Marketing
It is frustrating knowing you are the best game in town, yet keep losing business to the competition. Doing a local search and finding that one company is always outranking you just adds insult to injury. However, their links offer a clue into what you could do to...
by David Gersh | Nov 26, 2021 | Local Marketing
The term “use your words” could become important advice for anyone conducting a search online. Speaking into a phone to make a search is easier and more natural for people. As a result, voice-activated technology is becoming more popular. The problem this poses to...
by David Gersh | Nov 12, 2021 | Local Marketing
Local SEO is your link to local customers. Your brick and mortar location, or even an online business that delivers local services or products needs to be present when potential customers do their “near me” searches. Since 82% of local shoppers conducting near me...
